The full model
Twelve revenue lines across six categories, all driven from the same grow footprint and plot grid. Nothing here is locked — every number downstream feeds this summary.
Fresh produce — Eden Select tiers
The core of the model: direct and retail sale of what the grow area actually produces, priced across the three-tier brand.
Productive canopy
of total grow areaTier split & yield
Everyday · Exotic · ReserveWhere the produce goes
The same output from tab A, sold through three channels at three different realizations — plus a separate stream that upgrades seconds and surplus into value-added product.
Channel mix
applies to gross produce valueValue-added products
salad kits · dried herbs · infused oils · cold-press juiceRecurring & on-site
Demand generated off the farm itself — a standing box subscription, and paid visits to the polyhouse.
Eden Select subscription box
weekly CSA-style deliveryFarm visits & agri-tourism
tours, workshops, farm-table diningWhat Eden knows, sold separately
The training program, the design-and-build expertise behind the facility, the brand itself, and the digital toolkit — each monetizable independent of the grow area.
Training & certification
3-tier program, IIT Kharagpur co-branding trackConsulting & turnkey CEA setup
design + commissioning for other growersFranchise / brand licensing
Eden Select playbook + SOPs, other citiesDigital toolkit as SaaS
sensor dashboard, nutrient mixer, ops suite — licensed outSecondary streams
Smaller on their own, but they compound — and most cost little beyond what the farm already produces or measures.
